University of New Hampshire

School of Law

Douglas J. Wood, JD '76

Adjunct Professor, Advertising Law (IPSI)

Douglas J. Wood, JD ‘76 is Co-Chair of Reed Smith’s Media & Entertainment Industry Group and the firm’s Advertising, Technology & Media Group. 

He has more than 30 years’ experience representing the entertainment and media industries, including individuals and multinational companies in motion picture, publishing, advertising, marketing, promotions, unfair competition, intellectual property, and e-commerce matters.

Wood is a member of the Social and Digital Media Task Force. He was a co-editor of the Social Media White Paper entitled “Network Interference: A Legal Guide to the Commercial Risks and Rewards of the Social Media Phenomenon.”

He serves as legal adviser to several worldwide trade organizations and is General Counsel to the Association of National Advertisers, the Advertising Research Foundation, and the Advertising Council. He is also the chief negotiator for the Joint Policy Committee on Broadcast Talent Union Relations, the multi-employer bargaining unit for the advertising industry that negotiates the multi-billion dollar commercials collective bargaining agreements with SAG-AFTRA and the American Federation of Musicians.

In addition, Wood is the founder and Chairman of the Global Advertising Lawyers Alliance (GALA), a network of independent law firms, located in more than 50 countries, that have expertise in advertising and marketing law.

He is a frequent speaker, writer and media commentator on a variety of subjects involving media, entertainment, advertising and marketing-related legal topics for the Association of National Advertisers, the World Federation of Advertising, the American Advertising Federation, the International Advertising Association, and advertising agency networks and clubs throughout the world.

According to The Legal 500 directory, Douglas J. Wood is described by his clients as smart, direct, efficient, and great to deal with.

Education
University of New Hampshire School of Law, 2011, Honorary Doctor of Laws
New York University School of Law, 1977, LL.M., Trade Regulation
University of New Hampshire School of Law, 1976, J.D.
University of Rhode Island, 1972, B.A., Political Science

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