Intellectual property (IP) management skills are increasingly important for innovation in a global economy. IP management involves implementing strategies for organizations to protect their own innovations with IP rights (trade secrets, copyrights, trademarks and patents), while accessing the innovations of others. This course presents IP management strategies in view of innovations dynamics, and provide practical examples of how IP laws can be applied to meet organizational goals. Through lectures, classroom discussions, exercises, and a final report, the class covers the legal and historical background of the modern IP system, and provides practical steps for selecting a strategy appropriate to an organization's mission, resources, and competitive environment, and then implementing that strategy. Students will learn to identify goals, assess intellectual property portfolios, and define IP legal issues, to increase assets, reduce liabilities, improve market share, and promote partnering. By the end of the course, students will be able to identify, improve, and implement strategies for managing intellectual property, to promote competitive advantage in a changing world.
- Course Number: IP-0142
- Credits: 1
- Course Format: Lecture
- Eligibility: Open to all students.
- Final examination: -
- Midterm examination: -
- Class prep. and participation: -
- Research paper: -
- Regular submissions/quizzes: -
- Other (see syllabus): 100%